Work Management Built For Retail Merchandising
Aproove helps enterprise promotional marketing teams launch campaigns faster — without compromising compliance or quality
"Implementing Aproove has dramatically reduced errors, increased motivation and satisfaction across the team and importantly, saved the operation hard costs by reducing late charges on Press Ads"

-Promotional Excellence Team
Senior Director of PE
Some Aprooving Customers







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How Aproove Helped Kroger's Promotional Marketing Teams Accelerate Campaign Approvals with Confidence
And 42,000 Monthly Proofs With Comments
Metadata powers workflows to allow enterprise project review, collaboration and compliance while hiding the complexity from end users.
United Collaboration Across Teams
Automate the flow of work between teams: Pricing, Procurement, Marketing, and Division Teams. Workflows seamlessly connect cross-functional groups, powering up to 42K proofs each week for commenting / editing / review, while hiding complexity from the end users.
Download the Kroger Whitepaper
From Missed Deadlines to Flawless Promotional Execution— Aproove Has You Covered
Projects Stalled by Asset Volumes and Cross-Team Chaos?
Each Promotional Marketing asset requires review, editing, commenting from multiple teams: Marketing, Pricing Integrity, Procurement, Associate communications, Division Teams and Stores, and Compliance. Flexible Workflows + Enterprise Proofing allow teams to automate this collaboration and document approvals.
Accelerate Review Cycles With Asset Review, Automation and Documented Compliance
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Flexible Collaboration Workflows
Aproove's unique business workflow builder lets you specify the exact routing between internal and external teams to review, edit, and approve marketing assets. This accelerates processes, ensures compliance, and documents each step.
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Enterprise Online Proofing
Aproove Online Proofing Software allows you to centralize your content review and approval process with real-time collaboration across 180+ media formats. Eliminate de-centralized email threads and keep reviewers on track with personal "to-do" lists and automated reminders.
Enterprise Packaging and Production Tools
Aproove includes enterprise tools for Packaging and Production specialists. This includes: Densitometer and Ink Coverage Tool, Color Separations Tool, Measurement Tools, Barcode and Postal Checking Tool. These can be hidden or exposed depending on a user's role.

Document Each Step With Audit-Level Precision
Aproove documents each step in the marketing asset compliance chain so that internal or external auditors can understand each comment and action, or review each signed-off step in an asset's journey. Full chain of asset custody documented without slowing down your process. Never miss a step.
“The work management and proofing transformation workstram is a key and critical part of a much broader Kroger Merchandising Transformation. The workstream will step-change the efficiency and effectiveness of work management and proofing at Kroger. Workflows are so valuable to the end-user, as its completely invisible, it is just how the system works for a user once we have defined the flows for each business case."
Version Control Complicates Collaboration
Fast turn around times and multiple review teams leads to a proliferation of asset versions. This can complicate marketing, requiring teams to review assets repeatedly. Aproove uses AI to make version control simple to focus your efforts.
Aproove Uses AI and Smart Versioning to Streamline Review of Multiple File Versions

Consolidate to One Review Cycle With Aproove's AI-powered Smart Review
Aproove uses Smart Review to quickly compare marketing asset versions and highlight changes. Aproove uses machine vision to scan pixel-by-pixel and allows your team to only focus on the important changes made. Aproove can scan large files (180+ file types), including multiple pages (up to thousands of pages) and immediately highlight changes.

Compare Asset Versions to a Pre-Approved Master Template To Save Time
Aproove can build review workflows that reference a global master template for a project or brand, allowing your team to quickly compare versions, or a template used across multiple items or brands. Smart Review makes this process even faster.
Smart Text Extraction To Power Easy Searching, Find and Replace
Aproove can extract text from your files, or search on specific text. This, combined with other features, makes it fast and easy to find and replace any required changes.
“There are so many ways I can search for proofs and versions and I can key in the text to find that proof within a cycle. It's really simple. The Aproove "Compare" feature is huge for us, given the vast numbers of pages we proof, having the compare safety net to look for unexpected changes means we are preventing mistakes."
Managing Internal Teams and External Partners
Managing internal teams and external partners (marketing agencies, creative agencies) can be a challenge. Steps . Email, or traditional workflow tools create complexity with multiple stakeholders.
Aproove Combines Workflow and Proofing To Save Teams Time, and Makes It Free To Add External Reviewers

Secure Chat and Ability to Delegate and Converse With The Right Stakeholder at the Right Time
No more checking through multiple email threads, all comments and threads are kept centralized inside the proof with real-time collaboration.
As new proof versions are uploaded, all the notes and comments get locked down on the older proofs, but they are still visible when you compare the versions. This gives you a full audit trail and allows reviewers to only ever annotate on the latest proof, avoiding mistakes.
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Workflows + Proofing Allow For Clear Annotation and Review Flow Management
Annotation Flow Management is unique to Aproove Work Management and gives unparalleled granular control of your review process within a step. The viewing of annotations gets controlled by a hierarchy of groups (called Schemas). Each group contains users with different permissions and every user of the same group is able to see each others notes.
At each step, the different reviewers access the proof applying notes and comments. Each reviewer can see the other reviewer/s notes and comments in the various review stages.

Free Guest Users
Guest reviewers use Aproove for free without impacting your user license count. Guests can be invite at any point, even mid-project. This saves cost and smooths collaboration
“One of the areas where we were really impressed was with Aproove's User Interface. The UI is extremely easy to consume; it does not feel like a 'code or database:' it just delivers intuitively what the end-user would expect it to."
Review Cycles are Taking Too Long, Causing Delays
Demands on processes are causing delays in shipping assets, putting additional pressure on teams with already stretched headcount needs.
Consolidate All Work Into One Automated Platform: Planning, Editing, Reviews, Approvals

Focus Your Teams With Task Management
Aproove empowers your teams by taking required tasks, visualizing them into an individualized dashboard, and giving each employee the tools they need to complete each task. All work can be done in Aproove, saving your teams painful clicks to multiple platforms to edit, review, comment, and document.
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Automate Complex Workflows With Custom Metadata
Inject metadata into your project workflows and use it to initiate and drive workflows, send notifications, route to the correct teams, and more.
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Custom Reporting and Time & Material Tracking
Analyze custom reporting to understand how your teams are working, triage where projects are slowing down, and track employee time-on-project.
“The difference between Aproove and other MarTech SaaS providers is that Aproove is a SaaS company with a Soul. We get to know and work directly with the people behind the Aproove Platform."

Vice President at PureRED
Book a 15 Minute Informal Chat
Our Aproove Consultants will discuss your project requirements. We promise no sales follow - up!
Aproove unites project planning, work-in-progress, proofing and compliance.
To Go Fast, Start With The Finish In Mind
Brands lose up to 50% of project time stuck in reviews, approvals, and compliance—often needing 6+ platforms to progress from plan to approval. Aproove solves this by uniting planning, work, and approval into one seamless interface. Aproove expertly handles the project from plan to signoff to ensure you deliver confident project assets.
Enterprise Grade Proofing
Aproove started at the finish where many platforms struggle. Aproove effortlessly handles massive files, enables collaboration workflow between teams, ensures pixel-perfect accuracy, preserves precise brand colors, and automates robust versioning. All the tools you'd expect to review and approve mission-critical project files.
Automated Workflow Management
Build highly customized, automated workflows with no code. Reduce manual effort, eliminate errors, and accelerate approvals. Teams can dynamically assign tasks based on organizational needs, SSO, or hierarchy.
Task Management
Aproove Task Management streamlines workflows by automating task assignments, providing centralized "To-Do" lists, and enhancing team collaboration with real-time notifications and @mentions. It offers management robust reporting tools, including detailed audit trails, performance tracking, timesheets, and deadline alerts, giving clear visibility into project progress. This ensures tasks are efficiently managed, projects remain on track, and organizational risks are minimized.
Project and Resource Planning
Aproove’s Project and Resource Planning enables teams to manage time-based workflows with intuitive Gantt-style project plans. Dynamically allocate tasks based on resource availability. Aproove intelligently identifies resource competencies and optimizes assignments to ensure the fastest path to project completion.
Where Others Slow Down, Aproove Speeds Ahead.










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